How does our Color Management service support you?
In the world of packaging, we recognize the crucial role that color plays.
From brand recognition, emotional connection, and market positioning to accessibility and usability – the list goes on.
At Aura, our Color Management consultants work with clients to develop global color strategies that help to engage and unify the entire value chain from retailer design teams through to printers and packaging converters.
We also support clients in the deployment of leading software solutions such as e-palette, to help digitally manage the scale and complexity of color management, leveraging our team of over 500 technical experts supporting press rooms and production lines across the globe.

Color Management services.
When you partner with us, we seek to address your specific color management goals.
We explore your existing color palette and workflow throughout the value chain and understand your current process to benchmark where you are on your color journey.
We develop a print quality management program tailored to your exact color needs.
Our consultants can work with you to analyze your range of pack formats and substrates, harmonizing color across printing processes and assessing the achievability of matching colors in production. The goal is to minimize color variation across your packaging portfolio and reduce waste in your pre-press and production departments.
We help you define your color target and provide physical and digital color standards for communication to the supply chain.
We engage key stakeholders in the value chain to implement your PQM that drives quality, efficiency and sustainability via our global network of technical experts.
We’re equipped to analyze your current color performance and track live production and efficiencies throughout your business.

Case studies.
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