Aura’s team of Consultants will guide you through the measurements, methodologies and guidelines that affect your business, dependent on where your sell your products.
How does Sustainability Measurement support you?
Measuring the sustainability impact of packaging and processes can sometime feel like an impossible task, especially when selling product globally.
From materials and packaging formats used, to the energy required for production and end-of-life recovery / disposal – there’s much to consider.
With Aura’s Sustainability Measurement, you can:
- Benchmark and compare your packaging components to industry standards and / or alternative solutions.
- Understand the recycling methodologies in place across different regions and globally, and how these may affect your EPR obligations.
- Validate and justify positive packaging change among internal and external stakeholders.
- Support your sustainability goals, working towards a circular economy.
What Sustainability Measurements will affect your organization?
Life Cycle Assessment
LCA for packaging is a comprehensive method used to evaluate the environmental impacts of a packaging product throughout its entire life cycle. This assessment covers various stages, including raw material extraction, manufacturing, transportation, usage and end of life recovery or disposal.
Recyclability Assessment Methodology (RAM)
The RAM is the framework developed by Defra, part of the UK’s Extended Producer Responsibility (EPR) regulations for packaging. It requires producers to assess and report the recyclability of each material component of their household packaging.
Packaging and Packaging Waste Regulations (PPWR)
The PPWR is an EU law aimed at reducing packaging waste and enhancing recyclability and reuse. This includes a comprehensive recycling methodology to ensure all packaging in the EU is recyclable by 2030.
RecyClass
RecyClass is an initiative dedicated to facilitating the transition towards a circular economy in Europe. This includes a design for recyclability assessment tool and robust certification schemes for recyclability, recycled plastic content and traceability of plastic waste.
Association of Plastic Recyclers (APR)
The APR is a non-profit organization dedicated to improving the global plastics recycling process and promoting the use of recycled plastics. APR provides design guidance, certification, policy advocacy, and resources to support the entire plastics recycling value chain.
What does our Sustainability Measurement service deliver for you?
Partnering with Aura guarantees you receive independent advice tailored to the most suitable industry body for your business and packaging needs. Not only do we have a deep understanding of methodologies and guidelines, but also global legislation and all structural packaging attributes.
Our service is substrate-neutral, offering an unbiased, data-driven approach.
Case studies.
Technology
Navigating the packaging landscape:
Increasing transparency
through technology with Amazon.
Consultancy
Fit for the future: Shaping pioneering sustainability strategies with Spectrum Brands.
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